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Rodbuilders Republic brings together recreational and competition anglers who are also rod builders. Their job is to select components from factories around the world (blanks, guides and handles) and assemble them to produce rods with precise specifications.
The team says it thinks in terms of specifications: each rod starts with a specification sheet, followed by the choice of materials and factories capable of meeting them. This approach, initially applied to rods, is now being extended to other fishing tackle.